Graphic Design, Art Direction, Web Design, Social Media Management, Copy Writing & Logo Design

Print, Television & Social Media

To celebrate Calvo’s SelectCare’s 15th Anniversary, a social media-driven promotional campaign was launched featuring over $30,000 in cash and prizes for subscribers. I led the development of the brand’s Facebook presence and campaign strategy from the ground up, creating a dedicated social platform focused on audience engagement, participation, and community interaction. The campaign generated strong customer response through high levels of likes, comments, shares, and user-generated content, significantly increasing SelectCare’s online visibility and digital engagement within the local market.